03 December 2021

efm Proudly Supports Camp Quality

We are kicking off our partnership with Camp Quality as Matching Partner of their Christmas Appeal. By matching every dollar raised up to $35,000 we will double the impact of donations this Christmas.

Making a positive social impact

At efm, everything we do serves one purpose: to deliver no better experience. This is our promise to make a positive impact on the lives of our customers, our people and our communities.

Our cultural values guide us towards this vision. Every day’s a game day, Near enough isn’t good enough, Together we make a difference and Relationships that last. Together we make a difference speaks to our team spirit and our commitment to helping one another to be better and have each other’s back.

It’s also behind our community contributions, whether that be fundraising for cerebral palsy during STEPtember or families during the bushfire crisis and it’s behind our new partnership with Camp Quality, the leading charity for kids facing cancer.

To kick-off our long-term commitment, we are supporting the Camp Quality Christmas Appeal as matching partner to help them deliver much-needed support to kids and their families around Australia.

The words no parent should have to hear

‘Your child has cancer’ are the words no parent should ever have to hear. Sadly, far too many parents do receive this chilling news, with more than 870 Australian kids under 14 diagnosed with cancer every year.

Ena and Elsie are two such kids. They are two sisters both diagnosed with a rare type of childhood cancer. By a cruel twist of fate, on the last day of Ena’s chemotherapy, as the hospital staff threw her a farewell party, her baby sister received the same diagnosis: Wilms’ Tumor. Not long after Ena was discharged from hospital, Elsie was checked in and took the very same bed her sister had left earlier that day.

EFM EDM banner Hi res

The role of a Child Life Therapist

Cancer treatment can be stressful, anxiety-provoking and even painful. That’s why Camp Quality’s Child Life Therapists work with kids to prepare them, support them and distract them from their chemotherapy, radiotherapy and surgery.

Child Life Therapist, Ronnie, was by Elsie’s side as she underwent her cancer treatment, just as she was by Ena’s side throughout her cancer treatment.

“We use a range of activities to distract and inform them, from medical play and coping skills to art and craft activities, cooking, games and reading. Along the way, we teach mum and dad and other carers ways to help their child through their cancer journey,” Ronnie explains.

The trouble is, there aren’t enough Child Life Therapists in Australia. That’s why, this Christmas, Camp Quality is aiming to raise enough funds to recruit at least one new Child Life Therapist and to further support their hospital programs.

Help us deliver hope and joy to kids facing cancer this Christmas

To help them reach this goal, we are pledging to match every dollar raised up to $35,000. This means that a generous Christmas donation to a child with cancer will have double the impact.

It will help to fund the equipment Child Life Therapists like Ronnie need to support these little superheroes, whether it be a play medical kit, a patient doll, bedside visit from the Camp Quality puppets, or arts and crafts supplies.

Together we can help to brighten the lives of kids facing cancer this Christmas. Together we can make a difference. To make a donation please visit Camp Quality.